They think Twitter is just a gossipy site for providing “too much information” to people they don’t really care about or care to connect with.
I try to explain that Twitter can be a highly effective communications tool, especially for authors interested in promoting their books.
For book publicity, Twitter can be used to:
- Publicize an upcoming book signing event- date/time/place
- Link to a book review
- Link to Amazon or BN.com
- Announce a new title
- Promote a book giveaway or contest
- Promote an upcoming radio or TV interview
- Link to a radio or TV interview that already aired